Why 92% of New Year’s Goals fail – and How Women Can Rewrite Them for Joy (Not Shame)

As the end of the year approaches, many of us feel that familiar mix of reflections and pressure – the urge to “get it right.” But what if the problem isn’t us? What if the eat we set goals is what’s broken? This year, I’m inviting you to set goals differently – with compassion, clarity, and joy.


The Pit in My Stomach

Every December, I’d feel it – that pit in my stomach. Another year gone, and somehow, I hadn’t done enough. Come January, I’d try and make up for lost time, piling new goals on top of old ones, hoping this would finally be the year I’d “catch-up.” Spoiler: it never worked.


Why 92% of New Year’s Goals Fail

It turns out, I wasn’t alone. Studies show that around 92% of New Year’s goals fail – a statistic from the University of Scranton that’s often quoted but rarely understood.

The truth? Most of us don’t fail because we lack discipline or drive – we fail because our brains resist change. They crave safety and familiarity. We make big, shiny promises, but our habits, beliefs, and emotions stay wired for comfort. By February, we’ve slipped back into old routines, not because we don’t care, but because we’re human.

And for women, it’s even deeper. We often set goals from guilt, not joy. From the pressure to prove we’re enough – instead of the desire to feel fulfilled.


What I Learned While Writing Reboot Your Story

When I wrote Reboot Your Story, I wanted to understand why I and many women so often repeat the same patterns – and how we could finally break free. What I discovered changed my outlook completely: we’re aren’t broken; our narratives are.

Traditional goal-setting focuses on achievement. It measures success by output, not by alignment. But women don’t thrive on pressure – we thrive on purpose. When our goals are connected to our values and emotional truth, they become not just sustainable, but joyful

For years, I set goals from the place of lack - trying to fix myself, rather than understand myself. Now, I set them from self-worth. That’s the difference.

Rewriting the Way We Set Goals

That shift inspired me to experiment with my own way of setting goals – softer, more intentional, and rooted in joy. The change was so profound that it became something that I wanted to share more widely: The Joyful Goals Bundle.

This two-part experience brings together The Deep Reboot, my six-week foundational course based on the six elements of Reboot Your Story – bite-size tools for deep, lasting change – with the Joyful Goals Journey, a framework for designing a 2026 that feels as good as it looks. 

The bundle also includes four live group calls (available if you register before 18 December) because, as I share in Chapter 5: Connect of Reboot Your Story, we grow stronger together. When women share their stories, our voices amplify – and transformation follows.

It’s not about more hustle; it’s about more harmony.


The Joyful Goals Bundle – End the Year with Peace, Begin the Next with Purpose.

The Joyful Goals Bundle is a guide process that helps you close 2025 gently and open 2026 with joy. It includes:

Four Live Group Calls with me – one for each part of the journey:

  1. Release & Reset – Let go of 2025 with compassion.

  2. Rewire & Reboot – Upgrade your inner software.

  3. Realign & Refocus – Design goals that feel like you.

  4. Reinforce & Rejoice – Daily tools for purpose and joy.

Mini Coffee Rituals (5–10 minutes each) to deepen your reflection and bring mindfulness into your daily life.

🧠 AI Prompts designed to work with your personal wound thread from The Deep Reboot — turning self-awareness into aligned action.

🌿 Exclusive Joy Tools including 2026 Monthly Goal Templates, a Goal Tracker, and Boris’s “Joy Bingo” challenge.

💬 Private Community Group — a safe, inspiring space to connect, share, and grow together.

Important: Access to live calls and replays is only available if you register before 18 December. After that date, replays will no longer be available, and the bundle price will increase to €379.

👉 Pre-register now to secure your spot and join us for a new kind of New Year — one rooted in peace, not pressure.


The Joyful Way Forward

This year, I’m not setting resolutions to fix myself. I’m setting intentions to honour myself. 

If you’ve ever ended a year feeling like you didn’t do enough, this is your reminder: you are already enough. It’s time to set goals that reflect that truth.

Because joy isn’t a reward for success – it’s the fuel that makes it possible.

👉 Join the waitlist for The Deep Reboot or The Joyful Goals Bundle today.


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